Reinventing Group Insurance with Protexio
Flexibility and Transparency at Your Service.
Since its establishment in 2017, Protexio has positioned itself as a key player in the field of group insurance by challenging conventions and offering solutions tailored to the unique needs of businesses and their employees. Founded by Patrick Blanchette, a seasoned expert in group insurance, Protexio stands out for its flexibility, transparency, and commitment to the well-being of employees.
A Birth Rooted in Innovation
The idea for Protexio began during a discussion between Patrick and a client frustrated by the traditional system of group insurance premium reviews. As an experienced actuary, Patrick was well aware of the limitations of existing offers. Determined to find a fairer and more flexible solution, he sketched several ideas before finally conceiving a revolutionary platform. This platform allows businesses not only to reimburse expenses typically covered by traditional plans but also a variety of typically excluded expenses.
The initial goal was to provide a viable alternative for smaller businesses often unable to afford costly programs. Aware of strict regulatory constraints specific to Quebec, Patrick collaborated with specialized lawyers to ensure his project’s compliance. By May 2017, legal opinions were clear: Protexio was ready to launch in the market, fully compliant.
Truly Personalized Turnkey Group Insurance
In addition to offering fully customizable plans, Protexio handles the entire enrollment and insurance renewal process. The company manages communication with insurers, integrates with payroll systems, and prepares personalized documents in its clients’ colors, transparently detailing all benefits to which employees are entitled and how to access them. This comprehensive approach allows businesses to benefit from a complete and hassle-free solution, ensuring each beneficiary maximizes their plan.
“At Protexio, our mission is to lighten the burden on businesses during the renewal or adoption of group insurance plans, always with the well-being of employees as our ultimate goal,” says Patrick Blanchette, founder of Protexio.
One Carrot, Two Carrots, or… Three Carrots?
To illustrate Protexio’s approach to benefits, Patrick shares a fictional yet revealing anecdote. He imagines offering a snack to his colleagues, concerned about their health, he bought carrots for them. Some admitted not really liking this vegetable, so, in the spirit of flexibility, he offered them 3 choices:
- “Bronze Snack”: a small portion of carrots
- “Silver Snack”: a medium portion of carrots
- “Gold Snack”: a large portion of carrots
In this anecdote, despite his efforts to prepare portions carefully, some remained unsatisfied, highlighting that this three-tier approach, although common in insurance, often fails to truly meet employees’ needs.
Too Good to Be True?
Protexio is experiencing rapid growth and gaining attention for its innovative approach and unmatched flexibility. By offering a modular platform, the company allows for complete customization of group insurance plans, thereby increasing overall employee satisfaction for its clients and tangibly improving their quality of life.
This new approach, which is starting to unsettle the competition, reflects Protexio’s commitment to plan beneficiaries, their unique needs, and those of the businesses. Transforming group insurance into a truly tailored experience is not only possible but a reality thanks to Protexio.
Follow Protexio on LinkedIn for tips and advice on optimizing your group insurance plans. Discover how Protexio can help you offer more to your employees, with transparency and flexibility.